Friday, May 23, 2008

A Star Is Born

Way back May 10, 1993, Mr. and Mrs. Charice Pempengco were very happy to have their first offspring delivered. They were blessed with a baby girl, and was baptized in the name of Charmaine Clarice Relucio Pempengco(Charice real name). The real world of this young diva had started, her mom have witnessed the development of Charice´s talent in singing which is undeniably inherited from her. The fact that Charice´s mom is a talented singer. The distinction of being a diva was obvious, back to her early childhood.

Charice has practiced very hard to enhance her singing talent more exuberantly as she passes through her pace of life. As gifted with a powerful, soulful voice, dancing talent and overall stage present, Charice is well on her way of achieving her highest dreams. She had brought home the bacon, in most of her singing contest. The audience was wowed by her jaw-dropping rendition of the songs she sang. This proves her strong potential in singing. She continued joining different singing contest, and as usual the young diva bagged the title. Charice´s biggest challenge was when she entered showbiz industry, armed with her powerful voice. She joined Little Big Star Season 1, hosted by the pop princess Ms. Sarah Geronemo. Charice was not able to make it at first, she was kicked off. But she was picked up for the second time as wild card. She competed very well and gave her best performance on the show. Evidently, she always got the highest score from the judges. In the latter part of the contest, the text votes she garnered from the viewers were not enough to make her win. As a game, there´s a winner and a loser. She ends up third runner up on the grand finals. Her journey doesn´t end there; she had TV appearances on ABS-CBN and gigs around. She kept on pursuing her dreams; many projects were given to her. The luck comes along Charice´s way.

The FalseVoice channel of YouTube posted her LBS performance; "I Will Always Love You" of Whitney Houston´s hit on the digital world. Many viewers were attracted to the video. It was well delivered, and the viewers thought it was lip synching. No wonder Charice had the powerful, unbelievable vocals. Another face-off video between Charice and Bianca Ryan, America´s Got Talent winner, became popular. It brought her to the attention of Ten Songs Production, a recording company based in Sweden.



Favorite Type of Music:
Pop, Ballad & R´nB
Favorite Artists:
Whitney Houston, Mariah Carey & Sarah Gernonimo
Favorite Album:
All Singles Album of Whitney Houston
Favorite Love Song:
One more time by Lani Misalucha

In June 2007, she flew to Stockholm and recorded seven songs. Three cover songs were mentioned; includes Whitney Houston´s "I Will Always Love You," Kate Bush´s "Running Up That Hill," and "Stay" of Shakespeare Sisters. The album also comprises originals songs, "Amazing," "All the Money in the World," "it Can Only Get Better," and "Born to Love You Forever." No further information about when it will be released. After few months, Charice´s own rendition of Dreamgirls anthem, "And I Am Telling You I´m Not Going" was released by the FalseVoice in the cyber world. A broadcasting System in Seoul, South Korea was impressed.

In October 2007, she was invited to perform on a talent show called Star King from one of the biggest television network on Korea. The audience was so much impressed by her jaw-dropping rendition of "And I Am Telling You I´m Not Going". Many viewers posted her Star King performance on YouTube, which leads her to American Television. Charice´s Star King performance was featured on E!´s The Daily Ten TV network. Star King performance with the headline "A Star Is Born", featured on November 14, 2007 brought her to be crowned as "Queen of the Week" on the Hollywood Royalty segment, at that time with the headline "A Queen Is Born" on November 16, 2007. The Ellen DeGeneres show then featured her Star King performace on its November 28, 2007 episode. Because of Charice´s magnificent way of singing, she made DeGeneres do a standing ovation. This young diva was personally invited by Ms. DeGeneres to perform on the show.

On December 19, 2007, Charice rendered "And I Am Telling You I´m Not Going" and "I Will Always Love You" on Ellen DeGeneres show. This young diva was warmly accepted, because of her talent. This made Charice the name of every Filipino household, and across the globe. The diva of different races. The proud of Filipino people. This young diva would continue to soar high, and proved that she has the power of a star.

Thursday, May 15, 2008

Making Money On The Internet Thanks To Social Marketing

Marketing plays a very important part in sales. If the marketing department generates a potential customer list, it can be beneficial for sales.

The marketing department's goal is to bring people to the sales team using promotional techniques such as advertising, sales promotion, publicity and public relations.

Social marketing is the systematic application of marketing along with other concepts and techniques to achieve specific behavioral goals for a social good.

Although social marketing is sometimes seen only as using standard commercial marketing practices to achieve non-commercial goals, this is an over-simplification.

The primary aim of social marketing is social good, while in commercial marketing the aim is primarily financial.

This does not mean that commercial marketers cannot contribute to the achievement of social good.

Today, we seem to live in a world where anyone wants something from everyone else. Even in our families, we set conditions for every reward or benefit that we can extend to another person.

Many people feel the lack of true friendship in their non-cyber lives. This can easily create a situation where they turn to the Internet.

Just as lonely people turn to the Internet, salesmen are also desperate to sell their products.

A salesman is trained to identify places where people are likely to buy specific items and likely to find them. As a result, social networks are a top place to do business.

Increasing, social marketing is being described as having "two parents", a 'social parent' where there are social sciences and social policy and a 'marketing parent', which equals commercial and public sector marketing approaches.

Here is where one learns how to make money on the Internet thanks to social marketing.

A marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage.

You can make money on the Internet thanks to social marketing by driving more customers "through the door" which gives the sales department a better chance by ratio of selling their product to the consumers.

There may also be a downside to this phenomenon. Very often (for legal reasons, e.g. in non-store retailing) companies have to provide credit to customers.

This may cause a conflict between the sales department and the credit department. In most large corporations, the marketing department is structured in a similar fashion to the sales department.

And the managers of these teams must coordinate their efforts to drive profits and business success.